About Bishal Shrestha

Bishal Shrestha Profile
Bishal Shrestha
ICT Business Analyst

  • Business Analyst at Supple
  • Studied IT Strategy and Management at Deakin University
  • Lives in Melbourne, Australia
  • About Bishal Shrestha

     
    Bishal Shrestha
    ICT Business Analyst
    Skills
    SEO
    Digital Marketing

    Highly motivated and focused business analyst with over 5 years of professional experience in digital and project management space. A recent graduate in Master of Information Technology with specialisation in IT Strategy and Management and excellent experience working in a fast-paced environment managing multiple clients.


    Education
    Master of Information Technology (Professional)
    Deakin UniversityJul 2012 – Oct 2019

    Achievements:


    Bachelor of Engineering (Computer Science & Engineering)
    Anna UniversityJun 2012 – Dec 2013

    Achievements:


     

    Professional Experience
    Business Analyst
    Supple SolutionsAug 2020 - Current
    • Researching keywords to align with the clients’ business objectives.
    • Developing and executing comprehensive on-site strategies including keyword research, metadata and technical recommendations.
    • Using various data visualisation tools like Tableau, Data Studio to analyse the client’s perspective growth areas
    • Using SEO tools and techniques such as SEOMoz, Ahrefs, Screaming Frog, Tag manager, etc to build best SEO strategies for clients.
    • Auditing the clients’ website to determine technical issues and making recommendations based on it.
    • Providing content strategies to support the SEO objectives to content creators.


    Head of Digital / Business Analyst
    PFEC GlobalNov 2019 – Apr 2020
    • Identified trends and insights, and optimised spend and performance based on the insights
    • Developed the CRM tools for customer management by liaising and identifying the requirements
    • Communicated regularly with key stakeholders on digital strategy
    • Increased brand reach by 125% through social media channels like Facebook, Instagram and LinkedIn.
    • Increase revenue through digital channels by 55% within the first three months.
    • Implemented with a variety of organic and paid acquisition channels – content creation, content curation,pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, and performance analysis.
    Digital Marketing Specialist
    Seacret Direct AustraliaMar 2019 – Nov 2019
    • Streamlined social media marketing strategy for the company.
    • Prepared and analysed reports for data gathered through Google and Facebook Analytics.
    • Liaised with the global team for social media plans and assets.
    • Explored social media trends for the industry and regulated social media content plan.
    • Assisted the graphics team to make relevant assets for promotion.
    • Managed PPC campaigns through Facebook and Instagram.

    Bishal Shrestha

    Profile Overview