Mitigating of QoS and QoE risks in Network Marketing

Abstract— Network Marketing is a rapidly growing field for young entrepreneurs and a method of passive income for the Independent Business Owners (IBOs). This method of marketing can be quite blissful as it primarily depends on Word of Mouth (WoM) rather than expensive advertisements or multiple level of commissions to be paid to employees. However, several issues on Quality of service(QoS) and Quality of experience(QoE) comes into play in this strategy of marketing. When the IBOs are willing to opt out of their business, the buyback policy provides them with a right to get refund for their stocked products. This might be a security of confidence to the IBOs who, however it puts the distributors in high risks and financial issues. Specially, a small network distributor company might be critically affected in this scenario. This paper suggests some practices that will help those risk mitigations while maintaining their QoS and making sure the QoE of the IBOs are met as well.

Keywords— Risk Mitigation, QOS, QOE, Network Marketing

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